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[ad_1] There is no one marketing tool that can handle all marketing processes and enable team collaboration at the same time. And even if there is, it won’t be the best at everything. This reason alone is why marketers need to look for various tools to put together their martech stacks. It’s no wonder why there […]

[ad_1] A penalty from Google is every webmaster’s worst nightmare. But even if you get one, all is not lost. In this post, you will learn the following: Thankfully, we have never dealt with penalties on Ahrefs’ blog, so I reached out to SEO experts who deal with Google penalties in their professional work: Let’s rock! What

[ad_1] Marketing analytics is the measurement and analysis of marketing data to seek patterns and insights that can improve marketing performance. If you’re doing digital marketing, you’re swimming in a vast pool of actionable data. But if you’re not using tools and techniques to discover, analyze, and interpret this data, then you’re swimming with your

[ad_1] Core Web Vitals are speed metrics that are part of Google’s Page Experience signals used to measure user experience. The metrics measure visual load with Largest Contentful Paint (LCP), visual stability with Cumulative Layout Shift (CLS), and interactivity with First Input Delay (FID). Mobile page experience and the included Core Web Vital metrics have officially

[ad_1] Core Web Vitals are speed metrics that are part of Google’s Page Experience signals used to measure user experience. The metrics measure visual load with Largest Contentful Paint (LCP), visual stability with Cumulative Layout Shift (CLS), and interactivity with First Input Delay (FID). Mobile page experience and the included Core Web Vital metrics have officially

[ad_1] This article is an introduction to marketing for small-business owners, solopreneurs, and beginner marketers. Our goal is to help you understand the key concepts of marketing without unnecessary jargon. This guide is going to be packed with information. But keep in mind that we’re only scratching the surface here. So feel free to follow the

[ad_1] Everyone wants to rank higher on Google. But in 2022, it’s arguably more challenging than ever before. But that doesn’t mean it’s impossible, as you can see from the fact that our blog ranks on the first page for over 11,600 keywords: Today, I want to share a few simple SEO tips that helped

[ad_1] Online advertising is paying for exposure or traffic on the internet. It really is that simple. Even an ad blocker won’t prevent you from seeing online ads all the time. No other form of marketing evolves and changes as much as online advertising. We constantly have new platforms, ad formats, targeting options, bidding techniques, and

[ad_1] Churn rate is a proportion of customers who stop paying for a product or service during a given time period. It’s the complete opposite of growth rate, making it one of the most important marketing and sales metrics for subscription-based companies. It’s a seemingly easy-to-understand metric. But the simple formula to calculate churn rate has

[ad_1] How do you know an SEO is into topic clusters? Don’t worry, they’ll tell you. Lots of SEOs seem to be raving about the benefits of topic clusters at the moment. But do topic clusters live up to the hype, or are they just another buzzword? In this guide, you’ll learn the following: Topic clusters