Seo

[ad_1] Local SEO is the process of increasing your business’s presence in local search to attract more customers or clients. Plenty of guides show you how to do local SEO from start to finish. But they can be daunting, as it’s a complex subject. So, in this guide, we’ll keep things simple with eight tips […]

[ad_1] Many people believe that having multiple pages about the same thing confuses search engines and leads them to rank the “wrong” page. In the words of Patrick Stox, this whole idea is “preposterous.” He’s right. Having multiple pages about the same thing can lead to unexpected or undesirable rankings, but it doesn’t always mean

[ad_1] Most people choose WordPress as their website’s CMS because it’s easy to use and SEO friendly out of the box.  Both of these things are true, but it’s important to remember that WordPress is just a content management system (CMS). So the mere fact that you’re using WordPress isn’t enough to rank on search engines.

[ad_1] At Ahrefs, we write a lot of content. We have over 320 blog posts and more than 200 videos published on our YouTube channel—most of which are scripted. Needless to say, we know a thing or two about creating awesome content that your audience wants to consume. In this post, we’ll cover 13 best

[ad_1] How do you instantly tell the difference between a good SEO and a bad one? Look at their SEO reports. Bad SEO reports – Clients get lost in pointless data, don’t know what work was done, and get no insightful comments. Good SEO reports – Clients see key data summaries and easy-to-understand insights and overview

[ad_1] Marketing is changing faster than ever. Those of you who aim to become T‑shaped marketers or who manage entire marketing departments know it best. Chasing after the latest marketing fads may provide some short-term results, but marketing strategies can’t rely on that. For long-term marketing planning, you need strong foundations: strategies and tactics that have

[ad_1] Just can’t get your content marketing program to work? Fret not. Here’s a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales:  Know who you’re creating content for Target topics with search traffic potential Tackle competitors’ best-performing topics Prioritize topics using ‘business potential’ Match the 3 Cs

[ad_1] Marketing goals can be defined as broad, long-term outcomes that a company wants to achieve via marketing efforts. Setting clear marketing goals is important, as this can effectively focus your team on a shared vision. But the thing is, you need to choose your goals carefully. Otherwise, you may waste a lot of time

[ad_1] A marketing campaign is a series of organized, strategized efforts used to achieve a marketing goal. Planning a campaign instead of firing ad hoc messages at your audience helps you improve performance and better control the outcomes of your marketing efforts. That’s why it’s worth knowing these eight types of marketing campaigns used successfully

[ad_1] A well-crafted press release can help relationship-building, manage a brand’s image, and improve SEO. Here’s everything you need to know about press releases, including a step-by-step guide to writing a good one: Press release template Do note our template is only a guide. Be sure to consult the style guide your company uses and tweak